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There is no better time to be living on this planet than the present. PERIOD.
Our lives are becoming so augmented that we can easily accomplish everything that would have otherwise implied massive efforts and a very long time.
We can now connect and communicate with anyone on the globe and view each other in real-time.
We can automate time-consuming, relentless tasks through automation and obtain results in hours, if not minutes, on work that would have taken us days or weeks to complete.
We can now understand the world on a bigger picture thanks to Big Data and Data Science and develop new strategies with Artificial Intelligence to fight problems that humanity has dealt with for ages.
Thanks to the ingenuity and bright minds that have shaped groundbreaking Technologies in Software Development and Technology, these advances have all been possible.
Let's go over some of the upcoming trends we can expect in 2021.
Progressive Web Applications have great potential and usability for businesses.
PWA’s can operate offline, create a similar experience to native apps, allow push notifications, are much lighter and faster for users to download. It’s a great tool your business can use in 2021 to provide a better customer experience and responsive performance at a low development cost.
Pinterest, for example, reported they had gained a 44% increase in ad revenue rate past year, with users spending 40% more time on Pinterest’s PWA compared to their mobile website.
It makes you dig deeper, right?
Another great way you can engage users to your app is by using chatbots, and what better way to do so than by implementing AI-powered chatbots to your Customer Service?
AI-powered chatbots can answer user queries on time, they are easy to create and implement into a website or mobile app, and did I tell you they can also up-sell your product or service?
With the advances in Artificial Intelligence, there is no doubt that we will see great examples of AI-driven conversations in 2021.
Neumorphism is a new approach to skeuomorphic app design (look at old Apple design).
It aims to create web and mobile apps that mimic real-world, tangible objects, focused more on the color of the entire screen and the similarity between the two worlds rather than the color palette.
Neumorphism design is about taking out flashy interfaces, creating a clean, almost subtle contrast between elements and solid colors, and building elements using only by playing with shadowing and light.
The result? See below.
Minimalism and simplicity are a trend in 2021. Be sure to have this new design trend in mind if you're considering a fresh perspective to delight your users in 2021.
Covid19 is a livid proof of how users adapted their shopping habits and expectations regarding user experience. Considering VR & AR is not anymore, a futuristic "maybe," but a "must-have."
The number of apps that adopted Virtual and Augmented Reality to mimic the experience users would have in-store is growing fast, as the technology is already available at affordable costs.
An example of this technology's great use is IKEA, which allows users to preview furniture and fit it into their room. There's also Sephora, through their Virtual Artist App, Nike, Amazon, and many others. It truly makes a BIG difference.
Artificial intelligence (AI) has expanded its use in our daily lives; it's already present in our homes (Amazon Echo, Google Home, etc.) and will become more present in the upcoming years. As technology develops, either with Covid19 forcing data scientists to work from home, the impact on software automation will be immense. Artificial Intelligence will be in 2021 the centerpiece of groundbreaking new mobile and web applications.
Businesses must embrace the changes possible with AI and Big Data to remain agile in a market that is over-saturated with options.
Along with increasing users, it is critical for businesses to analyze and process vast amounts of data.
Big Data Analytics will become an essential tool for software engineers. They will have to design systems that can automatically learn from the data's models or functions, process data mining, predictive analysis, and forecasting.
Augmented Reality is based on creating digital sensory stimulation to create a real-world physical experience for users.
While it’s already rooted in our daily life (IKEA and Sephora are already using Augmented Reality in their apps), more and more brands will rush to implement it, launch marketing campaigns, advertise services, enable personalization and collect user data.
With the development in full swing, we will see Augmented Reality being applied not only in Retail but also in Defense, Healthcare, and online events.
Given the increase in remote work worldwide, cybersecurity has become a top priority for businesses. We’ve seen reports of increased attacks in the past months, predominantly phishing attacks via email. Depending on the industry, many companies might not have tech-savvy staff, resulting in severe damage to any business. Businesses will be looking to increase security protocols, as a single mishandled email or a suspicious file may contain either malware or ransomware. Dedicated software solutions designed with malware protection will be the best choice for businesses to protect their data in 2021. It’s imperative for companies to seriously treat this trend, implement and train staff, use secure peer-to-peer platforms, and certified cloud-based solutions without unencrypted messaging or email applications.
An eCommerce platform that stores, manages, and delivers without requiring a template or theme is called a Headless eCommerce Development Solution.
The advantage of this architecture is that it offers brands freedom of expression to build whatever they want, without limitation to the extent of the theme or template and unrestricted access to code. Headless eCommerce delivers a platform via RESTful API that comprises back-end data and cloud-based infrastructure. Brands can use this solution to provide content, products, and payment gateways to websites, apps, and even IoT devices such as Alexa.
Remember I mentioned this is the best time to be present on earth? Our lives have become very different and way more comfortable than it used to be. Voice Search stands are the future of SEO, as many of today’s IoT devices come embedded with platforms such as Google Assistant, Siri, Alexa, and more and …no keyboard.
There is no doubt we will see a massive increase in voice search in the following years, making Voice Search a “must” to consider in Marketing planning.
With the rapid implementation of 5G across developed countries, IoT will thrive and become even more integrated with our lives. Omnipresent devices that we carry or use daily will provide faster, convenient results than the traditional PC or laptop and become more integrated with Social Networks.
Edge computing is also expected to grow, bringing data and computing closer, improving response times and bandwidth.
Cloud computing will continue to be an essential target for organizations looking to lay a foundation for increased agility, scalability, business continuity, and cost-efficiency in 2021.
The cloud facilitates much of our remote work environments, and there is already increased competition between the primary four providers: Google, Amazon, Microsoft, and Alibaba.
2021 is expected to bring also multi-cloud and joint provider cloud offerings, as providers are already partnering to accelerate go-to-market launches, capitalize on mutual strengths, and "take on" the four conglomerates.
AI is the onset of a new era for businesses and consumers that empowers businesses to be more efficient when processing high-volume data.
SaaS is an industry that evolves and adapts at warp speed, and there are several areas where AI can be deployed for SaaS organizations.
By implementing AI, it’s possible to accelerate threat detection, identify common threat patterns, analyze historical data to predict customer’s next steps, and more.
We will see more and more SaaS products embedded with AI in 2021
Building white-label SaaS products focused on a specific vertical is a surefire way to become a successful SaaS company. When done right, a SaaS white-label product business that targets a customer group sharing the same activities or interests allow brands excellent value for money and faster time to market products.
There is no doubt that 2021 will bring many surprises, augment our lives, and optimize our businesses' processes more and more.
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