Lexicon Branding

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(9 reviews)

Yes To New Ideas. Creators of Sonos, Impossible, Swiffer, Pentium, BlackBerry, Dasani and Outback.

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About Lexicon Branding

Lexicon Branding develops category-defining names for the world’s biggest and most innovative brands. Swiffer, Sonos, Pentium, Dasani, and Impossible Foods are just a few of the hundreds of successful product and company names we have created since 1982.

We pride ourselves on an environment of creativity, problem solving, and thought leadership. Three qualities that we insist upon: curiosity, never settling for anything other than excellence, and an entrepreneurial spirit.

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Company Info

Year Founded 1982
Number of Employees Under 49
Minimal Budget $1,000 - $10,000